Detroit CDAO Executive Summit

An analytics revolution is taking place in golf, and what better way to celebrate than taking a swing, racking up some points, and sharing a laugh with your fellow data leaders.

While there is definite buy in to the concept of a data driven culture, being able to clearly demonstrate the ROI of specific projects and initiatives remains as important and difficult as ever.  In today’s environment it isn’t just an increase in revenue.  Hear how Quicken Loans convey the value of data across the enterprise and work to combine business objectives with data science.

In this fireside talk you'll discover:

• How to build high impact strategies across departments
• How to communicate the value of data
• How to hire and build for efficiency 

Artificial-intelligence though disruptive, require a new set of skills and mindset that will usher in a new era. Hear how Carhartt and TD Ameritrade moved beyond their initial investments in AI and benefit from what actions should be taken for success and sustainability. 

In this interactive bench marking session you’ll learn:

• The real value of AI and how it drives the back office
• Training to utilize and build operational AI
• Communication strategies to build and sustain beyond POC

Data and analytics leaders must show leadership, business acumen and demonstrate the value of data if they are to foster data-related cultural change - particularly when stakeholders are reluctant to participate.

In this boardroom session, you’ll discuss:

• Attracting top talent and the business case for diversity in an analytics team
• Strategies to grow and maintain a data driven culture
• Solutions to the challenges of increased governance and integration

Executive boardrooms are intimate and interactive sessions designed to foster dynamic dialogue around a specific, strategic topic. These private, closed-door discussions encourage attendee participation and are limited to 15 attendees (seating priority is given to CDOs). To reserve your seat, please contact Sarah Bell at 971-978-5020 or sarah.bell@evanta.com. 

Convincing the C-suite that there's ROI in projects that may seem intangible is a necessary skill to drive success. It requires connecting a technical understanding of how data can be utilized to a business strategy resulting in a decision making culture capable of successfully putting data to work.

In this keynote you’ll hear:

• Case studies from marketing, operations and talent have collaborated with analytics
• Partnerships that improved efficiency with the architecture and IT governance groups
• Best practices in communicating with the president and across silos

Modern use cases such as the customer journey and hyper-personalization have blurred the boundaries between operational and analytics systems. Legacy operational databases and enterprise data warehouses find it really challenging to keep up with the demand.

In this session you’ll learn:

• The needs for hybrid data to help scale, standardize and break silos
• The key characteristics of an Agile data warehouse
• The needs of the broader team to solve for hyper personalization requirements

Change can be difficult for any organization.  Strategy and execution of implementing change in technological adoption of big data platforms and their potential impact to industries will be explored in this presentation by the Detroit Pistons.  

In this session you’ll learn:

• How to understand your audience and pick the right data for success
• What communication strategies to use to build collaboration with your CMO
• Which future challenges will affect both data and marketing professionals

Gartner and others have said it; Data Literacy and communication, or the lack thereof, is one of the biggest inhibitors to success in analytic projects, according to CDOs. Hear how HAP recognized this to build data storytellers and provided higher patient service.

In this session you'll learn:

• How data literacy has a direct correlation with performance
• How to tell a story through data and shift the focus back to the business objectives
• Why more dashboards is not the answer for true self service?

Learn how your peers are successfully automating data lineage and governance, creating transparency to build trust and accessibility, reducing 100 hours of time to find data elements down to minutes – all while staying compliant.

In this boardroom you’ll discuss:

• How to create a data management strategy with transparency and efficiency
• What governance and organizational challenges are barriers to success
• Why technology infrastructure and data governance is necessary

Executive boardrooms are intimate and interactive sessions designed to foster dynamic dialogue around a specific, strategic topic. These private, closed-door discussions encourage attendee participation and are limited to 15 attendees (seating priority is given to CDOs). To reserve your seat, please contact Sarah Bell at 971-978-5020 or sarah.bell@evanta.com.